Tagged: display RSS

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    admin // 4:05 pm on February 23, 2013

    Simple CRM Integration Polishes the Showroom Tracker Experience 

    Have you ever had a salesperson “forget” to log one of their UPs in your CRM? Perhaps that customer was “just looking” or “they made it clear they weren’t ready to buy yet”. Certainly you’ve never heard a story like that from a salesperson in your store… The trouble is, for as fantastic as a CRM is, they are only as good as the information that is input into them.

    As a manager you know all of the truths. You know that while your store looks fancy, the staff has their fair share of winning smiles, and the free popcorn just can’t be beat, there are just better things to do on a Saturday afternoon than to stop by your store to be “just looking”.

    When a fresh UP comes onto your lot, they are in play. They’ve come to your home field and you hold the advantage of having prepped your playbook to own your turf. Allowing that customer to leave without at least collecting their basic information is just not acceptable. Not for you. Because as a manager, you know what you’ve invested in bringing that customer to your store. The advertising dollars, the branding, the ‘We’ve Gone Bananas’ Gorilla on your roof. You are deeply invested in the opportunity to sell that customer a car. Losing them without collecting their information is just asking for the dealer down the street close them on their turf.

    Because of this, you’ve likely put in place backup measures to make sure you at least have an on-paper recording of that customer’s visit. Whether it be a scratch pad, a spreadsheet file or a paper desk log pad, you’ve got some measure to ensure that you are recording all activity that happens in your store.

    Showroom Tracker takes that part, the manual part, the part where you chicken scratch your way through a customer’s sales progress and creates a simple to use, easy to understand, and quick to input way to monitor your traffic that will not only accurately record your UPs, but will also give you a dynamic management tool that removes the burden from your sales managers and takes productivity tracking to a level that will transform your sales force.

    Whether you’ve recognized it or not, you’ve been doubling your efforts to recording your UPs.  You’re tracking your activity through two methods in the hopes that the combination of the two will yield a single accurate recording of your store’s traffic that doesn’t allow for any customers to squeak through the cracks.

    With Showroom Tracker, you can log your UPs in our extremely easy to use software.

    Showroom Tracker's UP LogOnce logged, the customer information will automatically  feed to your CRM in the form of an ADFXML email lead.

    UP Email to Integrate with CRM

    From there, your BDC or Internet Department that handles internet leads will recognize the lead source as Showroom Tracker and know that the customer is presently physically at your store.  They can assign that customer to your salesperson and mark them as a showroom visit to ensure that the customer remains in the correct portion of your sales follow up process.

    In the meantime, logging the sales progress of your UPs in Showroom Tracker feeds throughout the Showroom Tracker software.

    This is where you truly see the power of Showroom Tracker come to life, as the showroom productivity information feeds your television displays.

    From Appointment Boards, Leader Boards, Goal Boards, Sales Boards, YouTube Videos, Box Office Slides, and our customizable Bottom Line Ticker to scroll your Sales and other information,

     

    Showroom Tracker empowers you to give life to your showroom like never before.

    Visit ShowroomTracker.com today to get a full demo of the software.

     

     

  • 0
    admin // 11:55 pm on January 22, 2013

    The Chromebook Solution 

    The Samsung Chromebook is the preferred solution of the Showroom Tracker team to run your television displays. Its low cost ($249 at the time of this writing), sleek and compact design, as well as its ease of use right out of the box, make the Chromebook the ideal computer solution to run your displays.

    You can purchase your Wi-Fi Chromebook by following this link:
    Samsung Chromebook on Amazon

    Do you have to use a Chromebook as the computer to run a television display?

    No. The Samsung Chromebook is simply our suggestion as we find it to be the most affordable and easy to use option. The Chromebook is ready to go right out of the box. It is purely a computer designed to browse the web, so the Chromebook does not come pre-installed with a number of unnecessary software items that you’d find when purchasing other personal computers.

    Can I use an existing PC or Laptop that is presently unused to run our television displays?

    Yes. The key is to make sure that your output is run via an HDMI Out adapter on your computer. Keep in mind that many older laptops and most desktops may not have this type of port. The HDMI is preferred over a traditional VGA port as the resolution and responsiveness will be crisper and perform better.

    Do I need a separate Chromebook or other pc option for each television that runs a display?

    Yes. Showroom Tracker is a web-based software utility. When running a display, each television is essentially being used as an over-sized monitor. The Chromebook, or other PC option, simply connects to the television in the same way you would connect a desktop computer to a monitor. The presentations are run via a dedicated URL that is run through the web browser of the computer device connected to the television.

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